The concept of SEO or Search Engine optimization was introduced way back in mid 1990’s and we all know there have been big transformation in search engine optimization concepts from then. I started SEO learning 5-6 years back and i have been watching changes weeks by weeks. But this articles is not going to be about me, this article will focus all about search engine optimization, its history, major changes, how social media affected search engines and how well google, bing, yahoo and other major search engines are competing with each other. We will also discuss page rank, bookmarking sites, social media sites like facebook, twitter, linkedin and anything that would come in front of me.
We all people are mostly concerned with optimizing our websites on google and this article will walk around Google, so lets compare google then and today.
How google looked in 1998 ?
Seems awkward ? believe me in 1998 people loved this search engine. My seniors in United States told me even in 1998 – 1999, they loved google and its ability to pick up right information for them.
Wikipedia gives us much information about early days of google and I picked some handy information for you that states, By the end of 1998, Google had an index of about 60 million pages. The home page was still marked “BETA”, but an article in Salon.com already argued that Google’s search results were better than those of competitors like Hotbot or Excite.com, and praised it for being more technologically innovative than the overloaded portal sites (like Yahoo!, Excite.com, Lycos, Netscape’s Netcenter, AOL.com, Go.com and MSN.com) which at that time, during the growing dot-com bubble, were seen as “the future of the Web”, especially by stock market investors
Google in present Scenario (2013 – infinity )
Today, its proved that you can’t surf internet without using Google, yes google has beaten all, it has beaten all its competitors, I won’t like to name any of them tough, But yes they are number one in everything they do, let it be Search Engine, Gmail, Video publishing site Youtube, Adwords, Adsense, Web Browser (Chrome) and we all know many other products. Oops I forgot Android.
Now Google is rightly described by Wikipedia as, Google Inc. is an American multinational corporation specializing in Internet-related services and products. These include search, cloud computing, software and online advertising technologies. Most of its profits are derived from AdWords
Next step we would learn about Search Engine optimization history.
Was this info good for Googles History ? Anyways this is the best and most trustable information we can believe about Google.
Best Place to learn Search Engine Optimization
Believe me or not, thats your preference, this is the most trustable source of learning search engine optimization. Yes there are many other sources to learn seo and we will list all of them in our next paragraph. But if you want to continue to learn seo and believe everything that you are reading, you need to follow Google Webmasters Blog.
Best Places to learn search engine optimization online other than official Google webmasters blog
We have written a small article on this, Search engine optimization (SEO) – best places to learn SEO ONLINE for free, you can read this on following url http://thinkncode.com/search-engine-optimization-seo-best-places-to-learn-seo-online-for-free/.
Lets list them here,
Next we would focus on Best tools recommended for better SEO.
Best SEO Tools for optimizing your website
Search Engine optimization for google means
- Google Webmasters
- Google Analytics
- Google Adwords for Keyword Research
- Sitemaps.org for xml sitemaps
Well again there are many other tools, but above tools can help you achieve good in search engine optimization.
Comparison of Major Search engines
Wikipedia, created this beautiful list of major search engines nad how many pages they have indexed with couple of other comparisons.
Role of Social Media in SEO
Social Media has also big importance for seo, below is a list of best social media sites to seo your website.
Sometimes its said that Twitter holds more power than any other social media sites for search engine optimization and I had also experienced this sometimes, but google plus also holds much power. So we can give a tie to them. Moreover while comparing twitter and facebook, Google Webmasters once said that they give more relevance to twitter than facebook.
I would say, everything counts, so its good to have good presence on as may social media sites as possible, or as many you can manage, having a blank account on any social media site would never help.
Social Bookmarking Sites and best for seo
A social bookmarking service is a centralized online service which enables users to add, annotate, edit, and share bookmarks of web documents. Many online bookmark management services have launched since 1996; Delicious, founded in 2003, popularized the terms “social bookmarking” and “tagging”. Tagging is a significant feature of social bookmarking systems, enabling users to organize their bookmarks in flexible ways and develop shared vocabularies known as folksonomies.
List of some of best social bookmarking sites, with nofollow
List of some of best social bookmarking sites, with dofollow
- Ebaum’s World
- News Me Back
PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important.”
You can learn best about Page Rank at google webmasters blog.