The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your site, they […]
Is Search Engine Submission Necessary? Read More »
The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any
Can Any Inbound Linking Hurt My Ranking? Read More »
The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor
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The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative links. Many believe that absolute links have less potential for getting messed up when search engines
Absolute Links vs. Relative Links – SEO Value Read More »
SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with company loyalty and culture. Incorporating both sides dilutes the
Incorporation of Company Branding and SEO Read More »
When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example: Suppose you operate a travel site and you want to optimize a given page for
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For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now discounts all reciprocal links. The algorithm has been altered to identify the exchange of links by two parties for the purpose of increasing their number of inbound links. The concept of reciprocal
Google now discounts all reciprocal links Read More »
If you have a website, you have to register at webmasters and submit your website. Most common used webmasters tools are google and bing. When we add a new website to any of the webmasters tool we need to prove its ownership, and that can be done in a couple of ways like uploading
Verify google and bing webmasters in html, wordpress, drupal and other cms Read More »
You must have seen images across the snippet while searching in google, from where does this image come? what does these site admin’s do to bring their image with search, when we don’t have any html for embedding images in search. The answer is use of google authroship with google plus. When we
Bring your photo with snippet in google search result with Google Authorship Read More »
Writing a search engine optimized webpage is a dream for every writer or actually work of every content writer, but the problem is not everyone knows how to do it. Well, Search engines result not only depend upon content but on several other things like back links, but still as its always said content is
Tips for writing a perfect seo webpage – seo training Read More »
